The Unique CPA

Over more than six years and 250 episodes, The Unique CPA has transformed from a podcast about tax and firm topics into a thriving community of accounting professionals, the annual Bridging the Gap conference, and so much more. Join hosts Randy Crabtree and Terrell Turner as they explore how to improve the best profession in the world by exploring the issues facing the firms and people within it.

Helping the World by Helping People
Justin Grant Justin Grant

Helping the World by Helping People

Randy Crabtree sits down with Justine Lackey, founder of The Incubator, on Episode 282 of The Unique CPA. Justine originally built one of the earliest virtual bookkeeping firms out of necessity, long before “remote,” or even anything besides QuickBooks Desktop, became standard practice. Their conversation moves from the mechanics of scaling and selling a firm to the grief that follows a successful exit, and the anxiety that lingers even when everything goes right. Justine breaks down her four-S framework — systems, service, sales, skills — and makes the case for choosing the "right size firm" instead of chasing growth for its own sake. Threaded through it all is a shared conviction that accounting’s stress gets ignored far too often, and that the profession’s future depends less on compliance work than on the relationships built along the way.

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Offshoring, Tech, and Bettering Lives
Justin Grant Justin Grant

Offshoring, Tech, and Bettering Lives

Half of all offshoring relationships collapse within five years, and Anshul Agrawal has spent his career figuring out why. Randy Crabtree sits down with the founder of June15 Consulting on Episode 281 of The Unique CPA to unpack the real difference between renting offshore talent and owning it outright, as well as how that distinction shapes everything from culture clashes to client trust. Anshul explains why a “family emergency” means something entirely different in India than it does in the U.S., why firms chronically underestimate how long it takes an offshore hire to reach full productivity, and how AI will serve to expand the offshore talent pool, rather than shrink it. He reveals heartwarming anecdotes about everyone winning in these offshoring arrangements: what happened when one client’s new hires gave him back his evenings with his kids, and what it looked like to double an employee’s salary and watch him buy his first car. It’s a conversation about building teams that actually work for everyone, wherever they’re located.

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What Actually Makes a Firm Valuable?
Justin Grant Justin Grant

What Actually Makes a Firm Valuable?

Randy Crabtree sits down with Luke Frye, who’s gone from hand-stamping journal entries as a small-town government accountant to scaling Bench to thousands of customers, running his own firm through a messy business divorce, and now advising practices at Canopy. Their conversation on Episode 280 of The Unique CPA keeps circling back to a single, uncomfortable question: What actually makes a firm valuable, as opposed to just busy? Luke argues that key man risk, not revenue, is the real threat to most practices, and that hourly billing quietly rewards inefficiency while punishing the AI tools meant to help. He pushes clients to charge what they’re worth instead of discounting out of fear, and to build systems, like a real CRM, that let a firm run without its owner chained to it. Randy’s own transition out of the company he built nineteen years ago and into advisory adds real-world weight to the discussion. It’s a candid look at pricing, succession, and the mindset shifts firm owners tend to avoid until it’s too late.

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Change Will Never Be This Slow Again
Justin Grant Justin Grant

Change Will Never Be This Slow Again

Change has never moved this fast, and accounting firms are feeling it everywhere: AI eating into bookkeeping and tax work, private equity reshaping ownership, generational splits over who’s willing to adapt. Matt Rampe, a change management specialist at Rosenberg Associates, joins Randy on Episode 279 of The Unique CPA to break down why partnership structures built for consensus often become anchors when speed matters most. He argues real transformation happens person by person, through vulnerability and trust rather than mandates from the top. While in theory, smaller firms can pivot like speedboats while giants struggle to turn, Matt points out that larger firms have their own advantages too, but both agree that billable hours must give way to value, tax preparers must at least consider becoming advisors, and that it takes a bit more than just an edict from above on “modernizing the firm” to get partners and associates alike past “that sounds great, but I’ve got a day job.”

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The Unique CPA Heads “Upstream”
Justin Grant Justin Grant

The Unique CPA Heads “Upstream”

Randy Crabtree steps away from tax season and toward retirement from Tri-Merit, joining forces with Jeremy Clopton of The Upstream Leader for a crossover conversation on Episode 278 of The Unique CPA. AI dominates firm conversations right now, but Clopton argues the real anxiety comes from chasing an uncertain future instead of holding onto what won't change: being the protector of public trust. That anchor reframes everything from staffing fears to succession planning. They dig into leadership structures at growing firms, the false choice between serving clients and running the business, and why hiring managers instead of developing them rarely works. Private equity and M&A come up too, with the two sharing a conviction that independent firms aren't going anywhere, and that the choice between selling, scaling, or staying small comes down to knowing who you actually want to be. Randy closes by dismantling the doom-and-gloom narrative around recruiting, pointing to rising enrollment numbers as proof the pipeline is healthier than the algorithm-driven headlines suggest.

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Train Your Successor
Justin Grant Justin Grant

Train Your Successor

Dr. Rachel Anevski quit high school at 16 and attended three different colleges to get her bachelor’s degree, then built an independent consulting practice for 13 years before folding it into Winding River Consulting this year. On Episode 277 of The Unique CPA, she tells Randy that the move rattled her more than she expected: she fought the firm’s processes, demanded to know the reasoning behind every new system, and found herself living, even sweating out the change management principles she’d spent a career teaching others. That tension runs through her explanation as to why the accounting profession keeps failing its own people through transitions. From partners who dismiss AI because they won’t be around to see its impact, to seniors whose formative years were scrambled by a pandemic no one prepared them for, there are many pitfalls you won’t see until the ground below is approaching. She traces her philosophy on succession back to a mentor’s blunt instruction to train your replacement, and pushes back hard on the idea that partnership has to mean sacrificing a life outside the firm to earn it.

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How Community is the Real Currency at Bridging the Gap
Justin Grant Justin Grant

How Community is the Real Currency at Bridging the Gap

Randy Crabtree and Terrell Turner team up to co-host Episode 276 of The Unique CPA, previewing what’s coming July 28th at Bridging the Gap 2026 in Charlotte. Four years in, the conference has moved past simply naming burnout and connection as problems worth discussing, with the focus now turning to implementation: accountability structures, longer workshop formats, and the potential for speakers to linger and chat with attendees in the future instead of disappearing once their time on stage is over. Tying directly into a session on loneliness at the top, Terrell reflects on his newly promoted manager, who quietly absorbed weeks of team burnout rather than raise it, feeling exactly the kind of isolation hits so many leaders, and reminding him how topical and on the nose BTG is every year. There’s a session Randy’s son is speaking at, which he’ll admit up front he’s a little biased about, and when talk turns to the gala’s NASCAR theme, “The Winner’s Circle,” they decide that there will be multiple winners this year, with scores of folks playing the roles of pit crew to each other, all of them just trying to help the next person get further down the road.

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Making the Profession “AI Native”
Justin Grant Justin Grant

Making the Profession “AI Native”

Small business clients are increasingly showing up to their accountants armed with AI-generated answers, and Ariege Misherghi thinks that's actually an opportunity. A Senior VP at BILL, Ariege has spent years watching the relationship between accounting professionals and their clients evolve, and she sees the current moment as the clearest stage yet for accountants to demonstrate what a professional truly brings. On Episode 275 of The Unique CPA, she and Randy also dig into what “AI native” actually means at BILL, why auditability is non-negotiable in financial automation, and why Ariege's number one piece of advice for AI-fatigued firms is to stop reading every email and start with one problem worth solving.

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Academia’s View of the Pipeline and More
Justin Grant Justin Grant

Academia’s View of the Pipeline and More

Scott Showalter has spent more than 50 years in accounting, with 33 of them at KPMG, the last 22 of which were as a partner. Since 2008 he’s been bringing that experience into the classroom at NC State’s Master of Accounting Program. That unusual vantage point gives him a clear-eyed read on the talent pipeline debate: On Episode 274 of The Unique CPA, he pushes back on some of the doom-and-gloom narrative, pointing to graduate school applications up 72% nationally last year, and credits much of NC State’s own steady enrollment to actively recruiting career-changers, including a Broadway makeup artist and a PhD violinist who found their way to accounting in search of stability. Host Terrell Turner also covers with Scott what firms get wrong when they recruit on campus and the limits of internships as a proxy for real work. They also look at why AI in accounting education is less about replacing fundamentals than about rethinking how those fundamentals get taught, and who’s ultimately responsible when the technology gets it wrong.

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Randy and Terrell Talk Keynotes, Community, and More at BTG
Justin Grant Justin Grant

Randy and Terrell Talk Keynotes, Community, and More at BTG

Randy is put in the unusual position of being a guest on his own show at Bridging the Gap 2025, as Terrell Turner sits down with him just hours after a keynote that left much of the room in tears. On Episode 273 of The Unique CPA, our final entry in this special Bridging the Gap series, Randy talks about his speech, which was years in the making and drew on pivotal moments from Randy's early career, including a firm where he was nothing more to them than a billable hour and the contrasting leadership that shaped everything that came after. There’s also a lot of focus on BTG itself and what it’s grown into. At the heart of it all is Randy's conviction that accounting can be the greatest profession there is, and that changing the culture, not just the workflows, is how we get there.

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Mental Health, Better Clients, More Money at BTG
Justin Grant Justin Grant

Mental Health, Better Clients, More Money at BTG

Terrell Turner sits down with Lisa Simpson of the AICPA, who leads the organization's Transforming Your Business Model initiative, live from Bridging the Gap 2025 on Episode 272 of The Unique CPA. Lisa makes a compelling case that the old model, with its long, billable hours where firms carry too many of the wrong clients, is not only unsustainable, but actively unnecessary. Firms that have right-sized their client base are almost universally earning more the following year, not less, because they can finally deliver the kind of advisory value clients will actually pay for. She traces how the pandemic's visible toll on practitioners sparked a broader reckoning inside the AICPA, and how that translated into concrete tools, peer stories, and low-cost resources now available to firms of every size. Lisa also touches on the cultural inertia that slows change down, and why technology is making that resistance increasingly hard to justify.

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A Family Reunion You Actually Want to Go to
Justin Grant Justin Grant

A Family Reunion You Actually Want to Go to

Recorded live at Bridging the Gap 2025 in Denver, Randy Crabtree sits down with founder of LiveCA, tech commentator, and full-time glamper Chad Davis for a wide-ranging conversation that captures exactly what makes BTG different from every other conference on the calendar. On Episode 271 of The Unique CPA, Chad talks about why he rerouted his entire week just to be there, and the two get into the real tension Randy is wrestling with: how do you grow something without killing the thing that made it worth growing in the first place? Shifting to Chad’s upcoming session on what accountants should actually care about in tech right now, they discuss the mental health dimension of overwhelm that rarely gets named, and why having an operating framework like EOS changes what you actually do with the ideas you pick up at a conference. A candid and camp-themed conversation.

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Bridging the Gap on ADHD and Community
Justin Grant Justin Grant

Bridging the Gap on ADHD and Community

Recorded live at Bridging the Gap 2025, Terrell sits down with Questian Telka, co-host of the She Counts Podcast and a late-diagnosed ADHDer, for a conversation that goes well beyond the typical conference interview. On Episode 270 of The Unique CPA, Questian talks candidly about what it meant to finally receive her diagnosis as an adult, the moment she describes as “my whole life makes sense to me now,” and how understanding her own brain became less about labeling herself and more about having a user manual. She moderated a panel at BTG where three highly successful CPAs reframed ADHD not as something they succeeded in spite of, but often because of, like a “superpower.” It’s a perfect example of what Bridging the Gap does differently from other accounting conferences, and why the profession needs these conversations happening at all times, not just once a year in a hotel ballroom.

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Behind the Curtain at Bridging the Gap
Justin Grant Justin Grant

Behind the Curtain at Bridging the Gap

Continuing the conversation at Bridging the Gap 2025 in Denver, Randy Crabtree sits down with Krystal Joiner from the conference’s marketing team on Episode 269 of The Unique CPA for an honest look at what goes into making BTG what it is. Krystal talks through the months of behind-the-scenes planning that attendees never see, and why the relaxed, connected energy on the conference floor doesn’t happen by accident. The tone, she explains, gets set long before anyone lands in Denver, through social media, sponsor relationships, and every touchpoint along the way. There’s also a candid moment about what it feels like to finally arrive at an event you’ve spent half a year building. With BTG Charlotte on the horizon, Krystal is confident the best is still to come: “We just get better.”

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Return on Relationships
Justin Grant Justin Grant

Return on Relationships

Recorded live at Bridging the Gap 2025 in Denver, Terrell Turner sits down with wealth advisor and speaker Rory Henry on Episode 268 of The Unique CPA to talk about what he calls “return on relationship.” “ROR” is the idea that when you genuinely invest in understanding the people you serve, the ROI takes care of itself. Rory makes a compelling case that the real work of financial professionals isn’t in the numbers at all, but in the questions: What are your best hopes? What does your ideal life actually look like? Drawing on behavioral finance and values-based planning, he argues that money is rarely the point, but rather, meaning and wellbeing are. The conversation also takes in the energy of BTG 2025 itself, the growing wave of new talent in the profession, and why Rory is convinced that in-person connection remains one of the most underrated growth strategies available to any practice.

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Build Relationships and Solve Problems
Justin Grant Justin Grant

Build Relationships and Solve Problems

Repeat guest Roman Villard built Full Send, his Boulder-based accounting firm, on a deliberately contrarian premise: hire leadership first, reject the CAS label, and train your team to think like the business owners they serve. Four years and 18 team members later, split between Colorado and Argentina, the results suggest he was onto something. He covers a lot of ground with Terrell Turner on Episode 267 of The Unique CPA: the weekly Friday training rhythm Roman runs entirely from team-submitted topics, why “build relationships and solve problems” is a more honest job description than any service-line acronym, and how managing across cultures has forced a more intentional approach to feedback than most firm owners ever develop. They also get into the genuine complexity of AI adoption right now: Roman is candid that even firms on the forefront are still figuring out how all the moving pieces fit together. (And then there are the 34 miles and 8,000 feet of vertical he’s about to run!)

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What Gen Z Brings to Your Firm
Justin Grant Justin Grant

What Gen Z Brings to Your Firm

Recorded live at Bridging the Gap 2025, Terrell Turner sits down with Chayton Farlee, a Gen Z accountant whose first-ever conference was Bridging the Gap itself, on Episode 266 of The Unique CPA. What started as a LinkedIn ad turned into a career-defining experience, and Chayton has been vocal about BTG ever since. He makes a pointed case to Terrell for why accounting firm owners should stop sleeping on Gen Z talent, not just for their comfort with AI and automation, but for the energy and outside-in perspective they bring to firms that have been doing things the same way for decades. Chayton moderated a “Gen Z Effect” panel at BTG 2025, where he gave firm owners a frank look at what it’s actually like to be a young person entering the profession right now, and why the opportunity to tap into that talent pool is bigger than most realize.

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A Values-Driven Firm and Culture
Justin Grant Justin Grant

A Values-Driven Firm and Culture

In 2008, John Sensiba became managing partner of what is now Sensiba, and promptly watched revenue fall from $18 million to $13 million. On Episode 265 of The Unique CPA, live from Bridging the Gap 2025, he tells Randy that it turned out to be the best thing that could have happened. His and his team’s deliberate, sometimes painful commitment to values eventually transformed a regional firm into a near-$100 million practice. John also talks candidly about the moment in March 2020 when old fears resurfaced, why he eventually gave up his tax practice entirely to focus on leading, and what a six-years-out succession announcement actually does for an organization. He also makes a sharp case against time sheets, not as a billing philosophy argument, but as a values one.

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Fostering a Culture of Experimentation in Accounting
Justin Grant Justin Grant

Fostering a Culture of Experimentation in Accounting

Accountants aren’t supposed to embrace failure. It runs counter to everything the profession is built on. But K.C. Eames, who leads operations at Dark Horse, has spent time thinking carefully about why that instinct holds firms back, and what it actually takes to build a culture where people feel safe to experiment. Recorded live at Bridging the Gap 2025, her conversation with Terrell Turner on Episode 264 of The Unique CPA covers her main stage talk on making it safe for accountants to fail, how Dark Horse uses open communication to surface and celebrate new ideas, and what it felt like to retool her presentation at the last minute to lead with personal stories rather than a framework. She also reflects on the kind of tight-knit, genuinely collaborative community that keeps drawing her back to Bridging the Gap year after year.

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The “Hive Mind” Effect at Bridging the Gap
Justin Grant Justin Grant

The “Hive Mind” Effect at Bridging the Gap

Recorded live at Bridging the Gap 2025 in Denver, Randy Crabtree sits down with Nancy McClelland—CPA, community builder, and self-described member of the BTG “hive mind”—to talk about what keeps drawing her back to the conference year after year on Episode 263 of The Unique CPA. Nancy is candid about the real challenges of running a sustainable firm and how BTG gave her not just ideas, but permission to act on them. She also talks through the two sessions she ran at BTG 2025: one on effective collaboration between bookkeepers and tax pros, drawing directly on what she hears inside Ask A CPA, and another on reasonable S corp compensation that managed to make a technical audit topic feel like an advisory opportunity. It’s no surprise, but Nancy brings the same openness and practicality to this conversation that she brings to everything else she contributes to the profession.

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